Motion design as a communication tool

Communicating through motion design helps to optimise the understanding of information and message in a dynamic and personalised way. a2p had the opportunity to work on an alarm system installation tutorial.

Challenge

Franz & René, a communication agency in Bern, and the m3 group commissioned us to produce tutorial videos and photos to help individuals install a new alarm system from GPA.

After contacting us, the client trusted us to write the storyboard, keeping in mind GPA's objective of making the installation of their new product in the home accessible and understandable. Thanks to our expertise in motion design, combining illustration and animation, this video made it possible to put the installation instructions into images.