Challenge

a2p agency has combined the creative forces of the Point Prod Actua group to offer a 360° campaign for the economic promotion of Crans-Montana.
Actua Films and a2p handled the art direction, editorial, press relations, production and post-production, while Idéative designed and developed the business.cransmontana.ch website. 

a2p.agency was able to give visibility and an international scope to the project thanks to our expertise in media relations by deploying a publicity campaign at Geneva airport and on TVs such as Euronews.

 


Communication strategy
Content creation
Medias relations activation
Editorial expertise

 

 

 

Photos