A unique experience at the Qatar Motor Show

The Geneva Motor Show has been reinvented in a new location: Doha, Qatar. GIMS Qatar proved to be a unique festival offering an exceptional experience for exhibitors and visitors alike.

Challenge

Extended test drives, high-speed circuit driving, motorsport in the desert - the festival offered a multitude of opportunities to discover the world of motoring, and a2p supported the Motor Show team in creating dynamic and captivating content.

DISCOVER A DIGITAL JOURNEY
CONTENT OF EXCELLENCE
A STRONG MESSAGE
FEEL THE AUTOMOTIVE EXPERIENCE

Solutions

Thanks to our network, we worked with a Qatari production company to help us bring this experience to life through a daily programme.

> content rich in experience

> creative and dynamic production

> subjects with strong editorial content

> Project management: planning, coordination with the local production company, monitoring of content production, provision of a post-production team, etc.

> Production of a daily programme: brainstorming on the concept, writing of each subject and production.

> Media support: strategy to get the message across to the international media