Meeting around a timepiece for a good cause
On the occasion of the auction in association with "Children Action", we welcomed Aurel Bacs, Senior Consultant of Philipps with Bacs & Russo and Bernard Sabrier, Founder of the association in our studio to film the interview around the charity sale.
Challenge
Senior consultant Aurel Bacs, of Philipps in association with Bacs & Russo, was the auctioneer at the November 7 Children Action gala for the sale of the unique Patek Philippe Perpetual Calendar Chronograph Ref. 5270T-010.
Following the interview, the timepiece was sold for a record 9.7 million Swiss francs. This enabled the charity to strengthen its support for children around the world.
To set up the interview, we took advantage of our LED wall, which is located in our offices in Carouge. It is an ideal tool to make our productions more visually impactful. Measuring 10m x 3.5m and with 2.5 mm pixel pitch, it is perfect for projects such as live action, product and commercial videos.