Creative content for Montblanc Only Watch auction
On the occasion of the 100th anniversary of its iconic American 1921, Vacheron Constantin sought to revive the old techniques to re-produce this vintage timepiece according to the original tools and components.
Ou filmmaker documented, piece by piece, the re-creation of this legendary watch.
Challenge
The unique piece celebrates the 200th anniversary of Nicolas Rieussec’s famous ink #chronograph, developed in Paris to time horse races.
Our team filmed at the Montblanc manufacture in Villeret, in Jura, to capture the various manufacturing steps. They also worked with a graphic designer to animate stills and reveal the craftsmanship behind this incredible timepiece.
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