Our collaboration with the Maison Girard-Perregaux
Girard-Perregaux entrusted us with the production of a series of videos to promote their new watches. We worked around a dynamic and modern axis to highlight each piece. Between video and photo, we brought our know-how and creative expertise throughout the project.
Challenge
Girard-Perregaux is launching the Tourbillon with Three Flying Bridges. It is a marvel of horology. The challenge was to reveal the intricate mechanics from the front or the back, and to create an environment as beautiful as the timepiece.
We designed a set meant as a reminder of the subtle details found on the iconic bridges, inside the watch. The set is made out of 200+ black thermo painted aluminium and hand polished brass plates. Constructed like a sinuous canyon, it weighs 250 kg. We had the help of a local craftsman based in Geneva.