From scenography to medias

The Geneva Watchmaking Grand Prix is a major event in the watchmaking sector. Each year, this ceremony rewards watchmaking houses for their creations.

22 prizes were awarded during this 2022 edition. All the departments of the Point Prod Actua group, partner of the GPHG, are involved in the organisation of this event.

Challenge

Prior to the project, a2p.agency is in charge of covering the exhibitions around the world where visitors can admire all the GPHG nominated pieces. We then produce all the content shown on the screens during the ceremony.

During the live event, Actua is in charge of the multi-camera live broadcast while the a2p team prepares and publishes the video and photo content on the social networks.

Not forgetting our PR team, which takes care of hosting the TVs to ensure media visibility.

Scenography and live recording
Content creation
PR presence with TV support
Editorial expertise
Publication of content on various social media